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As I said in another comment: The up-front payment is the only thing that makes sense for Cloudflare. You got a customer that’s costing you money each month. They broke ToS. You offer them a deal still to keep the services running. And their CEO/CFO tells you they are looking at other providers like Fastly.
If Cloudflare gave them a monthly contract then the casino would simply pay for a month and switch over their services to a competitor in that time. So Cloudflare loses all the money from the past (where the casino used far too much traffic) and will barely recoup 10k (minus the running cost, so more likely 7k at the high end) for a single month. It’s just not worth it.
So they offer: Stick with us for a full year at least or get fucked. Which is fair.
Agile is not about being quick, it’s about delivering what the customer actually wants. When you do Waterfall you gather all the requirements, then you sit down and code the thing. Only to find out months or years later that you delivered crap as the customer didn’t even know themselves what they wanted.
With agile you take it one step at a time. What is important now? Get the requirements for this feature, deliver it in the next two weeks (or at least a part of it). Then the customer, which can be an actual customer, or your internal Product Owner, or a Product Manager looks it over. If the whole thing is perfect? Nice, carry on to the next thing.
Often you find out some detail was overlooked, or a new requirement came up, or the design didn’t fully work out. So pack it into the next sprint and do it better. You’d never get this feedback if you gather “all” requirements first and then just try to go from start to finish.
Agile certainly has its upsides when done right, unfortunately there’s not a lot of companies who manage to do so (like most I’ve been part of). Despite being messy at times, it’s still better than Waterfall. There’s too many meetings either way.