• Vlyn@lemmy.zip
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    5 months ago

    Especially all the shitty viral marketing going on. Mostly on Reddit of course. Like /r/Damnthatsinteresting having two posts about someone walking around with one in public. It’s so damn obvious.

    • naught@sh.itjust.works
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      5 months ago

      Have you seen much marketing for it? I’ve had to seek it out. Vision pro is pretty neat to me, especially with how sharp it is and the ability to use with my macbook seamlessly, but sure as shit ain’t worth 3,500. I think there are really well-executed ideas in there. That is what Apple does, not necessarily invent from scratch, but refine a concept and work it into their pretty walled garden.

      It doesn’t seem like Apple is aiming to make massive profit off this, seems very very gen 1 early adopter limited run. Seems odd to me there would be a full on marketing blitz other than fanboy and tech enthusiast reviews and hype.

      e: i accidentally a word

      • Vlyn@lemmy.zip
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        5 months ago

        I mean 3-4 different videos on the same day of people wearing them in public. Probably paid off influencers. Just a way to bring the product out there (It’s the first time I actually saw it, I don’t care about Apple products) and to normalize seeing them around. As if a normal guy would use a crosswalk, standing in the middle of the road while interacting with his Apple Vision, lol.

        • brbposting@sh.itjust.works
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          5 months ago

          Probably paid off influencers.

          Without having seen the videos, my thin-slice reaction is influencers using Apple as a kind of keyword stuff.

          Super-exclusive product at extremely high price point with enough interest to get searches/upvotes/likes. Ripe for influencers to get views for themselves, the publicity for Apple being a happy secondary effect.

        • naught@sh.itjust.works
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          5 months ago

          Wow yeah that is ridiculous lol. I have only seen MKBHD and Norm from Tested talk about it, and I sought those out. Marketing aside I think once they refine the product and price point it could be pretty compelling! I hope nobody is crossing streets with it in the meantime…

      • Mojojojo1993@lemmy.world
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        5 months ago

        They don’t need to market. All those that bought it were probably invited to “buy” it. As in it will be a tax write off. Will be lots of companies buying it for employees to play with.

        It’s not for plebs.

        You aren’t a pleb of you can fork over $3500 for a new unstable product with no apps.