And here is the July edition of the Lather Log, the monthly report from the Wetshaving community (!wetshaving@sub.wetshaving.social) and r/Wetshaving on the soaps, creams, and occasional other stuff we use in our shaves of the day. If you like this sort of thing, please check out r/sotdreports for previous iterations of software & hardware SOTD reports, all the way back to December of 2018.

As always, the data in this report comes from our daily SOTD posts, excluding duplicate and deleted posts. If you used more than one soap/cream/whatever, only one gets noted in my data. Usually it’s pretty clear, but every once in a while nobody knows what you used, and I put it down as unknown.

With the Lather Games pushed back a month, July was a relative flurry of SOTD posts. And with the Games encouraging people to bring out the odd ones out, we saw well over fifty new brands used this month. Of course, not all those brands intended their products to be used in a shave. Others, maybe, but surely not as lather.

So we saw a total of 2,697 shaves posted in these two communities in July; 2,649 on Reddit, and 48 on Lemmy. That adds up to 956 more shaves than were posted in June, albeit from 13 fewer authors. So each author posted a mean of 18.35 shaves over the month, which is 7.47 more than May, and 87 shaves per day (28.97 more than May’s mean per day).

Category Jul. 2023 Change from Jun. Jun. 2023 May. 2023 Apr. 2023 Mar. 2023 Feb. 2023
Total Shaves 2,697 +956 1,741 2,156 2,188 2,487 2,271
Unique Authors 147 -13 160 164 179 187 186
Mean Shaves per Author 18.35 +7.47 10.88 13.15 12.22 13.30 12.21
Unique Soapmakers 249 +98 151 167 162 134 146
Unique Scents 1,037 +401 636 688 660 617 641
Single Use Scents 597 +266 331 335 333 278 302

The most shaves posted in one day was 99 on Sunday, July 2nd, 72 of which were in the Lather Games thread, 24 in the regular old Reddit thread, and another 3 were unique to the Lemmy thread. The fewest shaves posted in one day was 56 on Sunday, July 31st, I guess as everyone was pooped after the Games, where 54 of these were in the Reddit thread, and only 2 unique to the Lemmy thread.

Weekday Mean July Shaves for Weekday Mean June Shaves for Weekday Mean May Shaves for Weekday Mean April Shaves for Weekday Mean March Shaves for Weekday Mean February Shaves for Weekday Weekdays in July Total Shaves in July
Sunday 86.20 52.25 59.00 70.40 72.50 71.00 5 431
Monday 83.60 60.50 71.00 75.75 84.50 83.75 5 418
Tuesday 88.50 51.25 73.00 75.75 82.75 87.00 4 354
Wednesday 87.75 66.75 75.20 72.75 84.20 90.75 4 351
Thursday 89.75 60.40 72.00 72.50 83.80 78.25 4 359
Friday 88.25 61.00 72.00 75.75 77.60 85.75 4 353
Saturday 86.20 52.75 62.00 69.20 75.00 71.25 5 431
Overall 87.00 58.03 69.55 72.93 80.23 81.11 31 2,697

Thanks in part to Almonday, Cella tops the charts for July.

Jul. 2023 Top 10 Scents Uses (People) Jun. Uses May. Uses Apr. Uses Mar. Uses Feb. Uses Change in Ranking from Jun.
Cella - Cella 42 (40) 13 (9) 14 (9) 10 (7) 5 (3) 8 (6) ^ 18 (back in the top ten)
Spearhead Shaving Company - Seaforth! Sea Spice Lime 39 (31) 35 (15) 29 (14) 41 (25) 17 (14) 27 (17) -
Martin de Candre - Vetyver 35 (5) 27 (1) 33 (2) 6 (4) 3 (2) 2 (1) -
Proraso - Sandalwood 29 (22) 19 (8) 17 (6) 15 (11) 12 (5) 16 (9) ^ 1
Tabac - Original 25 (19) 37 (19) 45 (14) 37 (16) 14 (10) 40 (18) v 4
Arko - Arko 22 (20) 4 (3) 16 (5) 6 (6) 6 (4) 16 (8) ^ 86 (back in the top ten)
Barrister and Mann - Le Grand Chypre 22 (22) 17 (9) 7 (7) 14 (9) 8 (5) 11 (7) ^ 3
Barrister and Mann - Seville 22 (15) 13 (11) 38 (20) 47 (18) 40 (13) 44 (16) ^ 13 (back in the top ten)
Catie’s Bubbles - Tonsorial Parlour 21 (1) 0 (0) 2 (1) 2 (2) 0 (0) 1 (1) ^ 592 (new to the top ten)
Barrister and Mann - Adagio 20 (10) 8 (5) 2 (2) 0 (0) 0 (0) 0 (0) ^ 22 (new to the top ten)
Noble Otter - Orbit 20 (16) 8 (7) 11 (8) 7 (6) 6 (6) 10 (6) ^ 22 (back in the top ten)

Dropped from the top ten since June:

  • Barrister and Mann - Figarose
  • House of Mammoth - Alive
  • House of Mammoth - Shire
  • Spearhead Shaving Company - Seaforth! Black Watch
  • Summer Break Soaps - Rope Swing
  • Chiseled Face - Midnight Stag

While the Lather Games shake up this list a little, it’s mostly diluting the top ten by encouraging the use of less often seen brands.

Jul. 2023 Top 10 Soapmakers % of Shaves % of Jun. Shaves % of May. Shaves % of Apr. Shaves % of Mar. Shaves % of Feb. Shaves Change from Jun. Total Jul. Shaves Using This Soapmaker
Barrister and Mann 8.8% 14.1% 13.4% 16.3% 9.9% 15.0% - 238
Stirling Soap Co. 7.7% 9.4% 9.0% 9.4% 44.2% 13.1% - 209
Declaration Grooming 4.8% 4.1% 4.4% 5.3% 3.9% 6.1% ^ 2 129
Noble Otter 4.5% 5.0% 5.3% 5.2% 3.4% 6.7% - 122
Catie’s Bubbles 4.0% 2.3% 2.0% 2.0% 0.9% 2.3% ^ 8 (back in the top ten) 107
House of Mammoth 3.8% 6.5% 9.6% 7.2% 3.7% 7.4% v 3 103
Southern Witchcrafts 3.7% 2.6% 2.2% 2.0% 1.5% 2.2% ^ 3 101
Chiseled Face 2.8% 2.9% 1.7% 2.6% 2.0% 2.5% ^ 1 75
Spearhead Shaving Company 2.7% 3.8% 3.5% 5.0% 2.3% 3.6% v 3 74
Zingari Man 2.6% 2.4% 1.7% 1.5% 1.0% 1.2% ^ 2 (back in the top ten) 69

Dropped from the top ten since June:

  • Ariana & Evans
  • Summer Break Soaps
  • Proraso

Black Ship Grooming makes the most prolific list for the first time!

Jul. 2023 Top 10 Most Prolific Scents used in Jul. Scents used in Jun. Scents used in May. Scents used in Apr. Scents used in Mar. Scents used in Feb. Change in Rank from Jun.
Stirling Soap Co. 62 59 66 56 96 71 -
Barrister and Mann 51 53 48 52 50 52 -
Declaration Grooming 49 35 37 38 32 42 -
Catie’s Bubbles 35 21 19 20 13 23 ^ 2
Ariana & Evans 32 34 38 32 29 26 v 1
Noble Otter 25 17 18 19 18 18 ^ 3
Talent Soap Factory 25 23 23 24 21 10 v 1
Zingari Man 24 18 16 13 14 12 -
Wholly Kaw 23 19 18 16 16 15 v 2
Black Ship Grooming Co. 22 4 3 5 3 5 ^ 17 (new to the top ten)
Southern Witchcrafts 22 14 12 14 15 14 ^ 3 (back in the top ten)

Dropped from the top ten since June:

  • Chiseled Face
  • House of Mammoth
  • Grooming Department

Nobody dropped from the top ten since May.


Only thirty four every day shavers in July 2023.

Every Day Shavers for July 2023:

  • u/35048467
  • u/alg82
  • u/chronnoisseur42O
  • u/Crisp_Mango
  • u/djundjila
  • u/el_charminman
  • u/EldrormR
  • u/Environmental-Gap380
  • u/Eructate
  • u/gcgallant
  • u/glink48
  • u/hairykopite
  • u/Impressive_Donut114
  • u/InfernalInternal
  • u/jeffm54321
  • u/jwoods23
  • u/loudmusicboy
  • u/Madflava81
  • u/Marquis90
  • u/OnionMiasma
  • u/oswald_heist
  • u/partyman97_3
  • u/pridetwo
  • u/Priusaurus
  • u/rebdoomer88
  • u/RedMosquitoMM
  • u/sahenders
  • u/scribe__
  • u/souleater7173
  • u/Tetriside
  • u/tsrblke
  • u/USS-SpongeBob
  • u/whosgotthepudding
  • u/worbx